Mike Slive Foundation Partners With Conference USA to Host Block Cancer Initiative at 14 Basketball Games in February
MEDIA CONTACT

Heather Jeffcoat
Director of PR & Social Media
Burton Advertising
205-515-1972
hjeffcoat@burtonadvertising.com

BIRMINGHAM, ALABAMA –  The Mike Slive Foundation is partnering with C-USA on the Block Cancer initiative throughout the month of February to raise awareness for prostate cancer.

“Block Cancer Month is a fantastic initiative, and we are a honored to support the cause on our campuses,” said C-USA Commissioner Judy MacLeod. “Mike Slive’s courageous fight against prostate cancer and the legacy of his foundation are inspirations to us all.”

Each C-USA school chose one conference game as its Block Cancer event.  The teams will wear blue Block Cancer shirts in pregame, and coaches will wear blue ties. During the game, fans will see signage and videos that focus on increasing awareness for prostate cancer. Fans will also have the opportunity to donate by texting GIVE to855-662-2996,or online at mikeslivefoundation.org.

A man dies of prostate cancer every 20 minutes, and one in seven men will get prostate cancer in their lifetime. African-American men are 1.6 times more likely to get prostate cancer and more than twice likely to die from it. Prostate cancer is the second leading cause of cancer death (after skin cancer) for men.

“We are excited to partner with Conference USA on the Block Cancer initiative in February,” said Anna Slive Harwood, President of the Mike Slive Foundation. “Using the platform of college athletics to help raise awareness of prostate cancer was my father’s vision. We are grateful for the ongoing support of Conference USA as we continue to build new programming and initiatives to help change the dialogue around prostate cancer.”

Schedule of Block Cancer C-USA Games
February 2, 2019 – North Texas at Charlotte
February 2, 2019 – Rice at Old Dominion
February 2, 2019 – UTEP at Western Kentucky
February 7, 2019 – Old Dominion at UAB
February 7, 2019 – Charlotte at MTSU
February 9, 2019 – Western Kentucky at North Texas
February 9, 2019 – Marshall at Rice

February 9, 2019 – FIU at UTEP

February 14, 2019 – UTEP at Louisiana Tech
February 14, 2019 – UAB at Marshall
February 14, 2019 – Rice at FIU
February 14, 2019 – UTSA at Southern Miss
February 16, 2019 – Rice at FAU
TBD –  TBD at UTSA

The Block Cancer initiative is possible due to the generous support of many companies, including Prater Flooring and Linell Graphics.

 

About the Mike Slive Foundation

The Mike Slive Foundation endeavors to become a global leader in the fight to eradicate prostate cancer through public awareness and research funding in memory of Mike Slive, a transformative leader whose vision and direction revolutionized the business of collegiate sports. For more information or to donate to the Mike Slive Foundation, visit www.mikeslivefoundation.org.To interview a representative from the Mike Slive Foundation, contact Heather Jeffcoat at 205-515-1972 or by emailing hjeffcoat@burtonadvertising.com