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Mike Slive Foundation Recognizes Prostate Cancer Awareness Month in September with Help of Coaching Luminaries and Sports Personalities

September 5, 2019

Heather Jeffcoat
Director of PR & Social Media
Burton Advertising
(205) 515-1972

Mike Slive Foundation Recognizes Prostate Cancer Awareness Month in September with Help of Coaching Luminaries and Sports Personalities

BIRMINGHAM, ALABAMA - The Mike Slive Foundation is bringing the spotlight to Prostate Cancer Awareness Month with a wonderful event, raising money for prostate cancer research and honoring Hatton Smith, a community leader and prostate cancer survivor.

On Thursday, September 26th at 5 p.m. at UAB’s Alys Stephens Center, join the Foundation as it hosts the annual benefit Beyond Blue (formerly called I'm With Mike), presented by Medical Properties Trust. ESPN and SEC Network reporter Laura Rutledge is this year’s emcee of the event. Cochairs are Tommy Brigham and Clete Walker. Guests will visit with sporting luminaries and enjoy hors d’oeuvres, cocktails, and a silent and live auction with unique sports experiences and memorabilia.

Live auction items include:

  • SEC Football Championship Game VIP Experience in Atlanta
  • College Football Playoff National Championship Game VIP Experience in New Orleans
  • US Golf Championship VIP Package at Winged Foot Golf Club in Mamaroneck, NY
  • 2020 Men’s Final Four VIP Experience in Atlanta
  • Golf for Four at Grandfather Golf & Country Club in Linville, NC
  • Suite Tickets to the Iron Bowl
  • Private dinner for 10 prepared by Chris Hastings in someone’s home
  • A Champagne dinner for 6 to Highlands Bar & Grill

Silent auction items include:

  • A limited edition, blue-dipped Mike Slive Foundation Maker’s Mark bourbon bottle
  • San Destin Hilton Golf Resort Weekend Getaway
  • Gian Marco’s Taste of Italy – a three course dinner for six (6) at Gianmarco’s Restaurant with wine pairing
  • Autographed SEC Football (signed by all 14 head coaches)
  • Dining experiences at Ollie Irene and Dyron’s Low Country
  • Dread River Distillery VIP Experience
  • UAB VIP Football Experience
  • A free year Shipt membership + a $250 credit grocery credit to the account
  • SEC Baseball Tournament VIP Experience
  • Birmingham Legion FC Game Experience with autographed jersey by team players
  • One week stay at a luxurious Blue Mountain Beach house with heated swimming pool, street legal golf cart and more

This year, the Mike Slive Foundation is honoring Hatton Smith, a prostate cancer survivor and tireless promoter of Birmingham. CEO emeritus of Royal Cup Co., Smith’s professional and personal philanthropy is enriching the social fabric of our community. He was instrumental in the fundraising efforts that built the Rotary Trail, revived UAB’s football program, and materialized plans for BJCC’s Protective Stadium. Smith is an executive committee member of the Birmingham Business Alliance. Additionally, Smith sits on the Birmingham-Southern College board and the Mike Slive Foundation board and advises many local nonprofits.

“We are thrilled to honor Hatton Smith at our Beyond Blue benefit this year. He has so generously given back to this community. In sharing his story of being a prostate cancer survivor, we hope that we can continue to help change the dialogue around prostate cancer, said Anna Slive Harwood, Executive Director of the Foundation. “This was my father’s vision, and we want to help find a cure so we can all move beyond the blue ribbon and end prostate cancer.”

The Presenting sponsor of the Mike Slive Foundation’s Beyond Blue benefit is Medical Properties Trust. Legacy sponsors are Regions Bank, the O’Neal Comprehensive Cancer Center, Urology Centers of Alabama, Burton Advertising, and Vituro Health. Tickets for Beyond Blue are available at To interview a representative from the Mike Slive Foundation, contact Heather Jeffcoat at (205) 515-1972 or by emailing

The Mike Slive Foundation endeavors to become a global leader in the fight to eradicate prostate cancer through public awareness and research funding in memory of Mike Slive, a transformative leader whose vision and direction revolutionized the business of collegiate sports.

About the Mike Slive Foundation

The Mike Slive Foundation for Prostate Cancer Research was founded in Birmingham, Alabama, by attorney Ed Meyerson and former SEC and Conference USA Commissioner Mike Slive. Composed of local business, medical and political leaders, the Foundation’s mission is to save lives by funding cutting-edge research and by raising awareness of prostate cancer. The Mike Slive Foundation is a new weapon in the fight against prostate cancer. Follow us on Twitter, Facebook and Instagram @MikeSliveFdn.

Heather Jeffcoat
Director of PR & Social Media
Burton Advertising
(205) 515-1972

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